The People behind the scene
About Us
The Team Behind Bruteforce
Say hello to the people who make it all happen.
We’re a small but growing, passionate team dedicated to finding the right solutions for you. We have skills and genuine care. We work hard to build trust. We also make sure you feel confident every step of the way.

Dixie Norman
Founder & CEO
Dixie is the heart of operations, keeping everything running smoothly behind the scenes. She has a background in construction, safety advising, and business management. She brings a unique mix of skill and dedication. Her goal is to guarantee every customer’s experience is seamless and stress-free.
But for Dixie, it is more than just business. She is inspired every day by the values her parents taught her: kindness, respect, and doing what is right. Her dad is also her best friend. He is on her right in the picture. He showed her the importance of treating people with dignity. He emphasized empathy and building real connections. Her mom, taught her how to keep a smile on her face and uplift others. Those lessons are at the core of how she approaches her work.
Dixie is committed to going the extra mile. She answers calls, organizes schedules, and ensures customers feel valued and heard. She sees every interaction as an opportunity to make a positive impact. She is proud to share those same values with every customer who chooses Bruteforce.

Christopher Shepherd
Founder/ Plumber
Chris is the plumber who leaves a lasting impression. This is not just because of his skill but also because of his genuine care for people. Chris has years of experience tackling everything from complicated boiler systems to simple repairs. He excels at finding solutions that work for each customer’s unique situation.
A seasoned service plumber, Chris combines practical knowledge, creativity, and a friendly, down-to-earth approach. He takes the time to listen. He understands your concerns. He helps you feel confident every step of the way.
But there’s more to Chris than just plumbing. As a dad, he values patience and humor, which shines through in his work. Chris demonstrates care and dedication in everything he does. He shows this while solving a tricky plumbing issue. He also shows it when sending photos to his son of his son’s favorite green ducky to brighten his day.

Our Infamous Green Ducky
Workmate
Meet “Green Ducky” We’re not just about plumbing! We’re about family, fun, and little moments that bring us closer together. Meet our honorary team member: the green ducky. This cheerful little guy belongs to Chris’s 2-year-old son, who loves carrying him around the house. One day, the ducky was accidentally left behind, and Chris found it outside on the driveway before heading to work. Chris wanted to cheer up his son. He sent photos of the ducky in different spots at work. These photos showed the ducky’s adventures. They reassured his son that the ducky was safe and having fun.
What started as a sweet gesture quickly turned into a family joke: “Where’s the green ducky at Chris’s work today?” Now, the ducky has become part of our story. It serves as a reminder. Even in the busy world of plumbing, it’s the small, personal touches that matter most.
We love sharing moments like this. They show who we are. We are real people who value family, connection, and humor in the day-to-day.